In our two previous articles, we have taken a look at the LEED program and the way it seeks to encourage green living by actually ranking the buildings where we do that living or make our livings. It's a nice thought, but just how much impact has LEED had on the world around us? Let's take a look at some places you can expect to find LEED-based headlines when it comes to the news. In a recent article published in a Canadian newspaper a Riverdale Toronto house for sale was highlighted because of all the environmental design features it boasts.
First, of course, it is important to note that LEED will be used with the discretion of the journalists or reporters creating the story. In order for LEED standards to receive their due, as far as tie-ins go, it is important that the system be understood by the person reporting the story. Through public education programs and press releases, LEED is receiving greater exposure and the public (and more importantly private developers) are becoming more familiar with the program.
A great example of this are the headlines that appear in local publications when a LEED certified development receives its rating. This may happen as soon as a developer announces that it intends to go for LEED certification as soon as the building plans are drawn up. This is a good move both in terms of public relations and government attention, both for LEED and the developer. As more and more people become aware of the impact of our everyday actions on the environment, there is a heightened desire to endorse environmentally-aware projects. If a commercial mortgage broker and agent want to list a commercial space they will want to list all the LEED certifications the space features because they know this will attract the environmentally conscience buyers. Thus, developers who have LEED certification have a vested interest in seeking this attention.
The results of these public relations steps range from local to international. Some of the most important LEED headlines, from a societal view, are those involving LEED and school buildings. Most newer educational developments, from Montessori to high schools, tend to announce their intention to apply for LEED certification. This strategy appeals to parents, in large part because of the attention placed by the LEED ratings on inner environmental quality.
Some LEED projects receive more widespread publicity. One good example of this was the completion of the World Trade Center, which was the first LEED-certified building in New York more than a decade ago. Recent news has included the completion of the first LEED-certified resort. Built in Las Vegas, one can only imagine the effort that went into creating this green resort, which is more than four times larger than any previous development endorsed by LEED. In Canada, more and more developers are working closely with Canadian architects to decide on designs and construction using the most eco friendly materials as possible.
As mentioned above not only are there successful attempts being made at building greener resorts for our more environmentally conscience society efforts are also being made to improve our water supplies. A closer look at industrial water treatment chemicals and the impact of those that are used on the environment is being paid close attention too.
When a business makes an effort towards LEED certification it is important
that they make their efforts known to the public because many are looking for
any contributions made. That business should consider hiring Toronto web design services so their company website can be updated to include all green efforts and their clients will become aware. Individuals, as well, tend to get noticed for their involvement with LEED. Different professionals who subscribe to the building initiatives supplied by the system receive accreditation, while individual homes are also noted in local and international news when they are completed and receive LEED certification.
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